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My portfolio Brand Style

Goal

The process to get to my Brand style guide

Challenge

In my last academic year in the School of Design at George Brown College, I started to elaborate the brand style, of my portfolio, social network, and other online sites, This is where it all started and it continues to evolve.

Create a professional brand style along with all my professional social media and online presence:
• Define Visual Aesthetics

• Create a portfolio

• Connect my portfolio with my social media; LinkedIn and Instagram.
• Shoe the detail process of this project.

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Definition > Low Fidelity user flow > Research; References, Competitive Analysis > Design > Prototype

My role

UX / UI / Visual Designer

(Solo design project)

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Software utilized

Adobe Illustrator, Figma, Wix, Miro, Pinterest, Instagram

Solution

I organized the most relevant project on the portfolio website and linked an Instagram account to provide an active component to it.
Although the whole brand style is finished the portfolio is not fully organized yet and is in current development

Outcome

This is a constant project that doesn't have a final outcome. It is in constant evolution, currently it is in a revamping stage. Right now I am working on a new section that shows the revamping process of it. The goal is that this website provides constant content about the evolution of it self and my career.

Process

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© 2023 by Julian Mutis.

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